5 unmistakable reasons why working with a Squarespace designer could be the best investment you make to transform your creative passion into a full-time gig
It’s official: taking the leap from side hustle to full-time gig is scary. You’re desperate for your creative idea to take off — and for your bank account to feel the benefit, too.
But to successfully transition from ‘creative passion’ to ‘9 to 5’, you need an online presence that will wow your customers and tell them everything they need to know about your brand.
And getting to that point is easier said than done. When it comes to building your first website, things have the potential to get super confusing, super fast.
What are the benefits of Wix compared to Wordpress? How does Squarespace work? Do you need a designer or can you work this stuff out yourself? 🤯
Getting tied up in technical issues inevitably takes your attention away from what matters most — running your creative business.
So that’s where a Squarespace designer comes in.
From building the best possible website for your brand, to knowing what you need before you need it, having a dedicated Squarespace designer on your side can be a game-changer for your business.
Here’s why...
1. Squarespace is the platform for creative entrepreneurs
Looking for a website as unique as your brand?
Squarespace is — hands down — the platform to get you there. From custom fonts to a personalised 404 page, there are so many ways to show the world who you are.
But Squarespace isn’t just about aesthetics. This website builder shows up with the technical goods, too. Sites are speedy, fully responsive and come with loads of really useful SEO tools.
If you ask me, Squarespace is a platform that ticks all the boxes for creative entrepreneurs.
2. Professional designers can add real value
Okay, so we’ve made the case for Squarespace over other website builders — but why partner with a Squarespace designer (like me)?
As a creative entrepreneur you’re used to doing all the jobs (and doing them well!). You’ve got lots of plates spinning, and website design could be just one more.
But is that really the smartest way of working?
True, Squarespace is easy to use. You can for sure create your own simple site with their drag and drop tools (plus a YouTube tutorial or ten).
But — and here’s the clincher — the outcome may not look as good, or work as well, as the vision you had in your head.
To get those amazing website ideas out of your mind and onto the screen, getting a seasoned website designer on-side is the fastest route forward.
A Squarespace designer has the know-how to take your site to the next level. They know Squarespace and its capabilities inside out — and they have the HTML skills to bring a website concept together.
With their input and expertise, your site will be uniquely yours. It will look professional, and great user experience is a given.
3. …especially if you find a design partner who’s a kindred spirit
Working with someone who just…gets you, makes life a whole lot easier.
The right designer will be able to tap into your creative ideas (and come up with a few of their own!). They’ll understand your journey, and they’ll have a 360 view of what you want to achieve with your website.
The end result? A design that works just as well for you as it does your target buyer.
Street Designed was built from my own creative passions and my experience of working as a digital nomad. I’ve been there, done that, and gained a heap of knowledge about creative entrepreneurship in the process.
You can count on me totally getting where you’re coming from — and where you want to go.
4. Compared to other platforms, Squarespace is flexible, scalable and easy to update — even if you're a total newbie to website management
Maybe you want to tweak your pricing, add a new product line, or update your contact details — website management is an essential part of running a creative business, so you want it to go smoothly.
And guess what? With Squarespace, you can update content and upload new products with just a few clicks. This means you are fully empowered to make website changes, as and when you want — no web design skills required.
Ready to under-go a rebrand? That’s no problem either. Whether you choose to tackle this yourself, or bring your design partner back on-board, Squarespace makes design refreshes manageable, too.
5. A well-designed website is the best business investment you can make
At the start of your creative business adventure, cash flow may well be a concern. But a convincing, memorable and expertly-designed website is an investment worth making.
A professional website saves time and makes money in the long run. It helps build your business 24/7 — attracting and converting customers, boosting sales, and promoting your brand without you needing to lift a finger.
Dream it, build it, own it — with Street Designed
No matter what you’ve got in mind for your website, Street Designed is here to help make it happen. Check out our full range of web design support and book in a free consultation chat right away.
We love Squarespace and what it’s done for our business, and we can’t wait to share the possibilities with you.
